Smoking is an addiction that it is really hard to leave it. That is why this campaign against smokers is using the word unhooked, in order to get unhooked you need help from someone. So in order to quit smoking you can call them to get help. | See more about Smoking, Addiction and Smokers.
Photos from the site http://www.chinadaily.com.cn/lifestyle/2007-05/17/content_874903.htm